Three firms of the Consorzio Piacenza Alimentare- Imedhia Gestioni Srl, Polenghi Group Spa e Valcolatte Srl – have taken part with about sixty agribusiness companies to a mission in Toronto, Montreal and Vancouver.
The mission has benn organized by Confindustria, Ice, Abi, Reti Imprese Italia, Unioncamere and Alleanza delle cooperative italiane.
They will meet the salesmen of Fortino’s, supermarkets owned by the biggest retailer in the Country, the Lablow group, and Longo’s stores.
The main aim is promoting the real Italian food, helping the customer in his purchase, while defeating falsifications and fostering the ”Made-in-Italy”.