PROMOTIONAL PROGRAM 2021
“(Back to) the future of export 2021"
The programme is divided into 3 promotional actions that innovatively combine the choice of activities to be implemented with the relevant operational methods to achieve the set objectives.
The Consortium intends to implement activities aimed at the maximum involvement of consortium members in multi-channel activities, from international trade fair events to web marketing and digital export actions
1) Resume market promotion through participation in international trade fairs and other initiatives aimed at creating business opportunities.
2) Enhancing the effectiveness of digital export using online sales platforms, web and social channels;
3) Promote the involvement of consortium companies by creating different opportunities tailored to individual realities
The expected results of the programme are essentially identifiable in the achievement of the objectives described above, through the planning of multi-channel activities that can involve the largest number of consortium members and create synergies and new business contacts.